Social media content creation

The session starts from a shot list agreed before the day, built around the account it is for and what that account sells. A hotel needs the pool at opening time, the room with morning light and a drink being made at the bar; a creator needs transitions, walking shots and a few frames with space for text. The clips are filmed and edited vertically for reels, stories and short-video feeds, and they arrive with licensed music or with clean audio, so you can add a sound inside the app yourself. A commercial song is never included, because the right to use it in a branded post is not ours to grant.

Location rules matter more for this service than for a private photo session, because content for a brand is commercial work. The Instituto Nacional de Antropología e Historia (INAH) says commercial content shot inside its archaeological sites, even on a phone, is subject to INAH fees, and filming with professional equipment there needs authorisation INAH-01-001, applied for at least 10 business days ahead. Resorts and beach clubs set their own rules on filming in common areas and on outside creators, and cenotes are run by their operators, each with its own policy on cameras.

This is not personal brand photography, which delivers still portraits for a website and a profile, and it is not a vacation photoshoot, which has no video. If you need a single long film rather than short clips, look at event videography or proposal video instead. Social media content is the right booking when the output is a feed: a set of photos and clips that can be posted over the following weeks without looking like they came from one afternoon.